Category: Customer and Employee Feedback

Why are your customers making their purchase?

Do you know why your customers made their purchase?

When it comes to improving your site’s conversion rates, there are a lot of great tools for collecting, analyzing, and using quantitative data about your users. But, what about the qualitative data? Those tools will help in finding out HOW the user came to your site and made a purchase but how do you know WHY they made the purchase?

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